When it comes to veterinary website design and online marketing, there are two main things to consider: general website best practices and industry-specific marketing standards. Here’s what you should understand about both:
Site Design and Website Promotion Tips
Mobile Internet usage is skyrocketing — to where it makes up almost as much web traffic as desktop usage — which is why you need a responsive website to be your top priority. These sites recognize what kind of device is accessing them and then configure appropriately for a desktop, tablet or smartphone. Other mobile usability requirements include larger text and images and an ability to reach the majority of content by simply scrolling up and down (instead of clicking or swiping side to side).
On the marketing side, it’s important that